Why More Dads Are Saying Yes to Injectables
Lately, I’ve noticed a shift in my office — more men are coming in, and they’re doing it unapologetically. They’re not whispering their appointments or asking us to keep it hush-hush. In fact, they’re owning it — and I think that’s worth celebrating.
My friend Alex is a perfect example. Recently divorced and stepping back into the dating world, he told me, “When I look in the mirror, I see someone who looks tired—older than I feel inside.” He wasn’t looking for a dramatic makeover, just a little help reconnecting with the version of himself he used to see.
We talked about the four pillars we use to assess and enhance facial balance: tone, texture, shape, and size. For Alex, it was mainly about sun spots and the wrinkles around his forehead and eyes. That’s when injectables (technically, neuromodulators) came up.
What was once considered a “women’s treatment” is now becoming common among men—especially those navigating life changes like divorce, new careers, or simply the desire to feel more confident. Neuromodulators soften the lines that can make us look perpetually stressed or tired. The results are subtle, natural-looking, and appear gradually over a few days.
Alex decided to give it a shot. The change wasn’t dramatic — but it was just enough to help him feel sharper, lighter, more aligned with how he felt inside. He didn’t become someone else — he became more himself.
This Father’s Day, let’s redefine what self-care looks like. For a growing number of dads, it includes more than healthy habits—it includes how they feel when they see themselves in the mirror. And there’s nothing vain about that.
— Rosanna Bermejo
Founder, Med Aesthetics Miami